Experience Matters.
Insight Into Action.

We develop leaders and teams who create brilliant customer experiences through human connection.

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Hi there! I’m Maureen, the founder of Maureen Sullivan Training.

Better Leadership.
Better Service.
Better Results.

Leadership SKILLS Training COURSES & Customer Service TRAINING

Maureen Sullivan Training specialises in developing your business with a range of courses such as Leadership Development Courses, Customer Service Training, Leadership Training for New Managers, and Women’s Leadership Courses.

How we can help you.

See our most popular bite-sized courses below, each course is modular and can be coupled with others for a customised programme:

Build a strong foundation for outstanding customer interactions.

Our Core Essentials course is the result of years of Customer Experience Training, distilled into only the most important elements. This course provides a quick and practical approach to delivering exceptional service in any customer-facing role.

Who is this course for?

  • Frontline staff in retail, hospitality, and service industries
  • New employees or teams who need a crash course in customer service best practices

What does this course entail?

  • The key principles of great customer service
  • Effective communication and active listening skills
  • Managing customer complaints and handling difficult situations
  • Creating memorable experiences that keep customers coming back

Empower managers to lead high-performing customer service teams.

Strong leadership is the backbone of excellent customer experiences. This course equips managers with the skills and strategies needed to develop customer-focused teams, handle escalations effectively, and create a service-driven culture.

Who is this course for?

  • Team leaders, supervisors, and managers in customer-facing roles
  • Business owners who want to improve their leadership skills
  • HR and training professionals responsible for customer service development

What does this course entail?

  • Coaching and motivating teams for outstanding service
  • Managing escalations and resolving customer complaints with confidence
  • Building a customer-first culture within your organisation
  • Measuring performance and continuously improving service standards

Deliver exceptional service to every customer, regardless of ability.

Great customer service means ensuring accessibility for all. This course provides the knowledge and practical tools to serve customers with disabilities effectively, helping businesses create a truly inclusive experience.

Who is this course for?

  • Frontline staff in customer service roles
  • Businesses aiming to improve accessibility and inclusivity
  • Managers and HR professionals responsible for training teams

What does this course entail?

  • Understanding different disabilities and their impact on customer interactions
  • Practical strategies for making service more accessible
  • Effective communication techniques for assisting customers with different needs
  • Legal requirements and best practices for inclusivity

Build confidence in closing sales and increasing customer value.

Our Sales & Upselling course is designed to equip frontline teams with the essential skills to identify sales opportunities and boost revenue — without the pushy tactics. It’s a focused, practical course built on years of real-world sales training experience.

Who is this course for?

  • Frontline staff in retail, hospitality, and customer service roles
  • Teams looking to improve confidence in selling and upselling naturally
  • New hires who need a solid introduction to sales skills

What does this course entail?

  • Understanding customer needs and creating value
  • Confidently recommending add-ons and upgrades
  • Language and techniques that build trust and lead to sales
  • Turning everyday conversations into increased revenue

Focused, practical sessions on key customer experience topics:

These short, targeted workshops are perfect for topping up skills, addressing specific challenges, or delivering focused training to fit your team

Let’s get started.

We offer training programmes, workshops, and on-going solutions that support your teams and leaders to be at their very best.

Build a strong foundation for outstanding customer interactions.

Our Core Essentials course is the result of years of Customer Experience Training, distilled into only the most important elements. This course provides a quick and practical approach to delivering exceptional service in any customer-facing role.

Who is this course for?

  • Frontline staff in retail, hospitality, and service industries
  • New employees or teams who need a crash course in customer service best practices

What does this course entail?

  • The key principles of great customer service
  • Effective communication and active listening skills
  • Managing customer complaints and handling difficult situations
  • Creating memorable experiences that keep customers coming back

Empower managers to lead high-performing customer service teams.

Strong leadership is the backbone of excellent customer experiences. This course equips managers with the skills and strategies needed to develop customer-focused teams, handle escalations effectively, and create a service-driven culture.

Who is this course for?

  • Team leaders, supervisors, and managers in customer-facing roles
  • Business owners who want to improve their leadership skills
  • HR and training professionals responsible for customer service development

What does this course entail?

  • Coaching and motivating teams for outstanding service
  • Managing escalations and resolving customer complaints with confidence
  • Building a customer-first culture within your organisation
  • Measuring performance and continuously improving service standards

Deliver exceptional service to every customer, regardless of ability.

Great customer service means ensuring accessibility for all. This course provides the knowledge and practical tools to serve customers with disabilities effectively, helping businesses create a truly inclusive experience.

Who is this course for?

  • Frontline staff in customer service roles
  • Businesses aiming to improve accessibility and inclusivity
  • Managers and HR professionals responsible for training teams

What does this course entail?

  • Understanding different disabilities and their impact on customer interactions
  • Practical strategies for making service more accessible
  • Effective communication techniques for assisting customers with different needs
  • Legal requirements and best practices for inclusivity

Build confidence in closing sales and increasing customer value.

Our Sales & Upselling course is designed to equip frontline teams with the essential skills to identify sales opportunities and boost revenue — without the pushy tactics. It’s a focused, practical course built on years of real-world sales training experience.

Who is this course for?

  • Frontline staff in retail, hospitality, and customer service roles
  • Teams looking to improve confidence in selling and upselling naturally
  • New hires who need a solid introduction to sales skills

What does this course entail?

  • Understanding customer needs and creating value
  • Confidently recommending add-ons and upgrades
  • Language and techniques that build trust and lead to sales
  • Turning everyday conversations into increased revenue

Focused, practical sessions on key customer experience topics:

These short, targeted workshops are perfect for topping up skills, addressing specific challenges, or delivering focused training to fit your team

Our Services

Stop wasting time looking at cookie cutter solutions
we create programmes for you, based on your needs.

Training Programme

Mix and match from our workshops to create a programme based around your specific needs. This is a ‘point in time’ solution and typically occurs over 1-2 days.


80% Grant Funding Available

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Full Solution

We create and design a complete solution for you. An ongoing solution with regular in-person training, documentation*, and a custom mobile application for your entire team and new hires for enhanced and continued learning.

Exceptional Experience.

We are leaders in Marketing, HR, Sales, and Management, united by one shared passion: bringing focus and awareness to your leaders and teams so you can all work smarter.

Portrait image of Maureen Sullivan of Maureen Sullivan Training

Maureen Sullivan

Head of Training

In my experience, most leaders and teams I meet really want to do better, but don’t understand what is getting in the way. Often just one small shift can create the right conditions for consistent results, clear communication and showing up with real confidence every day.

Tess Byrne

Facilitator, Trainer, Coach – Customer Experience

My approach to customer experience training starts with one very important, but sometimes forgotten, truth: Your front-line team is your brand. Why? Because every word, every gesture, every moment of service shapes how your customers feel. And, one little gap in the chain of customer care can alter the entire experience, and undermine everyone’s hard work. 

Lynda McElherron

Facilitator, Trainer- Disability Awareness

There are a myriad of meaningful ways to engage your customers, but do all those ways work for each person your people encounter? I firmly believe that inclusive, respectful, and excellent service should be the standard for everyone – every interaction, every time.

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How can I help?

I’m Maureen and I lead Maureen Sullivan Training. I am a trainer, lecturer, and passionate advocate of brilliant business communication. I earned my BBS degree from Trinity College, a Certificate in Training and Education from NUI Maynooth, and a Diploma in Coaching and Mentoring.

For over two decades, I have been helping organisations & individuals to boost their Leadership Development & Customer Service skills. I have worked with over one thousand individuals in over 400 organisations across a range of industries. I provide learning and development solutions to help individuals, teams and leaders.

Build better teams & increase your customer satisfaction.

We recognise the real problems you face and design courses to help you solve problems and succeed. Having good leadership and serving your customers well is the foundation to a great company, we help you achieve that – using data-driven methods.

  • 20+ years of expertise
  • Refreshing & Direct
  • Energy & Curiosity
  • Data-driven

Build your better tomorrow, today.

Find out how we can help you and your team.